WTF is the IAB’s AI Accountability for Publishers Act?

The Interactive Advertising Bureau (IAB) has introduced a draft bill aimed at making AI companies pay for scraping publisher content. This move has sparked interest and debate in the industry, with many wondering how it differs from copyright law and what comes next.

The IAB’s AI Accountability for Publishers Act is a proposed legislation that seeks to hold AI companies accountable for the content they scrape from publishers. The bill would require AI companies to obtain permission from publishers before using their content, and to pay a fee for doing so. This is a significant departure from current copyright law, which allows for fair use of copyrighted material under certain circumstances.

Proponents of the bill argue that it is necessary to protect the rights of publishers and ensure that they are fairly compensated for their content. They also argue that it will help to prevent the spread of misinformation and promote transparency in the use of AI technology.

However, critics of the bill argue that it is overly broad and could stifle innovation in the AI industry. They also argue that it is unclear how the bill would be enforced and what the consequences would be for companies that fail to comply.

The future of the bill is uncertain, but it is clear that it has sparked a necessary conversation about the use of AI technology and the need for accountability in the industry. As the debate continues, it will be interesting to see how the IAB’s AI Accountability for Publishers Act evolves and what impact it will have on the industry as a whole.